Lucino's Pizza Launched Pizza-Wrapped Cheesesteak
The new Paradise-based dish feeds four people for $50 and went viral on social media this week.
Updated on Sept. 25, 2026 in Comfort Food
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Residents in Paradise have a new, heavy-duty dining option following the launch of a pizza-wrapped cheesesteak at Lucino's Pizza. The unconventional meal, which features a cheese pizza wrapped around a Philly cheesesteak, gained significant attention after a video of the creation appeared online.
Why it matters
The dish has sparked local conversation after a social media post showcasing the item reached nearly 8 million views. It highlights the growing trend of high-calorie, shareable novelty foods appearing in the Paradise area near the resort corridor.
The pizza-wrapped cheesesteak costs $50 and is intended to feed a group of four people. The viral clip highlighting the dish reached nearly 8 million views by Friday, though the restaurant has not disclosed if this is a limited-time offering.
The players
Lucino's Pizza
A restaurant located in the Paradise neighborhood that created the pizza-wrapped cheesesteak.
The details
Lucino's Pizza, located in the Paradise neighborhood, created the dish by wrapping an entire cheese pizza around a traditional Philly cheesesteak sandwich. The restaurant serves the meal alongside cheese and salsa dips. Customers looking to try the combination can find the eatery near Harry Reid International Airport.
Timeline
The viral video of the dish was posted on Thursday, September 24, 2026.
The video reached nearly 8 million views by Friday, September 25, 2026.
Beyond the Strip
This follows the viral food trend phenomenon documented in the LVCVA's dining marketing reports, which often prioritize highly visual dishes designed for social media sharing. It marks a departure from traditional dining by leveraging digital reach to drive interest in singular, high-calorie menu items.
If you plan to order the dish for your group, expect to spend $50 for the meal. The restaurant is located in Paradise, which may result in higher traffic volumes in the area near the airport during peak weekend hours.
The takeaway
Keep an eye on the restaurant's social media channels to see if the item remains on the menu beyond its initial launch. If you visit, consider going outside of standard lunch and dinner rushes to avoid the congestion typical of the Paradise and airport corridor.
Further reading
You can find more on the local food scene in the Comfort Food section.
Source note: This article includes information reported by New York Post.
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Would you try a pizza-wrapped cheesesteak if it were available in your local area?
