London International Awards Opened Judging in Las Vegas
The event brought 191 jurors and 127 young creatives to the city for three days of on-site evaluation.
Updated on Sept. 28, 2026 in Remote Work
Live Poll
Do you believe annual industry awards programs are worth the investment for advertising professionals?
Creative professionals and jurors have gathered in Las Vegas as the London International Awards kicked off its annual judging process and Creative LIAisons program. The organization is hosting 191 jurors and 127 young creatives for an intensive series of on-site debates.
Why it matters
The event serves as a bellwether for global marketing trends, now featuring six new categories including Democracy and Human Rights. While entries saw a 3% dip this year, the competition remains a significant gathering for the creative industry.
The competition recorded a 3% decrease in total entries compared to the previous year. Results for the first three categories, including Ambient & Activation, are expected tomorrow.
The players
London International Awards
The global organization responsible for the annual creative judging and LIAisons event.
The details
The judging process strictly mandates on-site evaluation, prohibiting pre-judging or shortcuts during the three-day cycle. Participants are currently deliberating over entries across expanded categories before winners are announced. The process dictates that work is debated in person, involving both industry leaders and young talent participating in the LIAisons program.
Timeline
The awards judging and Creative LIAisons event began on September 27, 2026.
Results for Ambient & Activation, Creative Strategy, and Music & Sound are expected on September 28, 2026.
Beyond the Strip
This event mirrors the structure of the Cannes Lions International Festival of Creativity by bringing international industry leaders together for a centralized, multi-day adjudication process. The inclusion of new, socially focused categories marks a departure from traditional advertising award models.
While the event brings hundreds of industry professionals to the valley, it does not impact local traffic or public services. Residents should expect the group to conclude their specific judging sessions over the next 48 hours.
The takeaway
The competition highlights how industry leaders are prioritizing social impact categories in their creative evaluations this year. Watch for the initial category results to be released by the organization tomorrow.
Further reading
For more on industry gatherings and professional trends in our city, see our Remote Work section.
Live Poll
Do you believe annual industry awards programs are worth the investment for advertising professionals?
